Privacy Policy
Last updated January 11, 2025
This Privacy Notice for EducateMe Inc. ("we," "us," or "our") describes how and why we might access, collect, store, use, and/or share ("process") your personal information when you use our services ("Services"), including when you:
- Visit our website at https://www.trainio.ai, or any website of ours that links to this Privacy Notice
- Use Trainio, our AI voice-roleplay training product for healthcare teams, including the scenario previews available on the website
- Engage with us in other related ways, including any sales, marketing, or events
Questions or concerns? Reading this Privacy Notice will help you understand your privacy rights and choices. We are responsible for making decisions about how your personal information is processed. If you do not agree with our policies and practices, please do not use our Services. If you still have any questions or concerns, please contact us at admin@educate-me.co.
Summary of key points
- What personal information do we process? When you visit, use, or navigate our Services, we may process personal information depending on how you interact with us, the choices you make, and the features you use — including your work email when you start a roleplay preview, and your voice during a preview call.
- Do we process any sensitive personal information? We do not process sensitive personal information.
- Do we collect any information from third parties? We do not collect any information from third parties.
- How do we process your information? To provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law. We process your information only when we have a valid legal reason to do so.
- In what situations and with which parties do we share personal information? We may share information in specific situations and with the specific third parties described in Section 4.
- How do we keep your information safe? We have adequate organizational and technical processes in place; however, no electronic transmission or storage technology can be guaranteed to be 100% secure.
- What are your rights? Depending on where you are located, applicable privacy law may give you certain rights regarding your personal information.
- How do you exercise your rights? The easiest way is to contact us at admin@educate-me.co. We will consider and act upon any request in accordance with applicable data protection laws.
1. What information do we collect?
Personal information you disclose to us
In short: we collect personal information that you provide to us.
We collect personal information that you voluntarily provide to us when you express an interest in obtaining information about us or our products and Services, when you participate in activities on the Services, or otherwise when you contact us. The personal information we collect may include:
- names
- email addresses (including the work email you provide before starting a roleplay preview)
- job titles and company or organization names
- phone numbers and contact preferences
- information you submit in our trial request form, which is forwarded to EducateMe's API for processing
- billing addresses and debit/credit card numbers (if you make a purchase)
- contact or authentication data
- IP address and approximate location
Voice roleplay previews
The Trainio website lets you preview AI roleplay scenarios through a short voice call. If you choose to start a preview:
- Your microphone audio is processed during the call by our voice infrastructure provider, Vapi, to power the real-time conversation. Microphone access is requested only when you start a call.
- A transcript of the conversation is generated.
- The transcript is evaluated by OpenAI to produce the feedback report shown to you at the end of the call.
- Preview calls are limited to approximately 3 minutes.
Do not share real patient information or other confidential information during a preview call. See Section 6 for more about our AI products.
Sensitive information. We do not process sensitive information.
Payment data. We may collect data necessary to process your payment if you choose to make purchases, such as your payment instrument number and the security code associated with your payment instrument. All payment data is handled and stored by Stripe. You may find their privacy notice here: https://stripe.com/privacy.
All personal information that you provide to us must be true, complete, and accurate, and you must notify us of any changes to such personal information.
Information automatically collected
In short: some information — such as your Internet Protocol (IP) address and/or browser and device characteristics — is collected automatically when you visit our Services.
We automatically collect certain information when you visit, use, or navigate the Services. This information does not reveal your specific identity (like your name or contact information) but may include device and usage information, such as your IP address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, information about how and when you use our Services, and other technical information. This information is primarily needed to maintain the security and operation of our Services, and for our internal analytics and reporting purposes. We use Mixpanel for product and marketing analytics.
Like many businesses, we also collect information through cookies and similar technologies. You can find out more in our Cookie Policy. The information we collect includes:
- Log and usage data — service-related, diagnostic, usage, and performance information our servers automatically collect when you access or use our Services, such as date/time stamps, pages viewed, features used, and error reports.
- Device data — information about the computer, phone, or tablet you use to access the Services, such as IP address, device and application identifiers, browser type, hardware model, Internet service provider, and operating system.
- Location data — imprecise location information derived from your IP address. You can opt out by refusing access to this information or disabling the relevant settings on your device, though some aspects of the Services may then be unavailable.
2. How do we process your information?
In short: we process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law. We may also process your information for other purposes with your consent.
- To deliver and facilitate delivery of services — including running voice roleplay previews, generating feedback on your preview calls, and processing trial requests.
- To respond to user inquiries and offer support — including through our support chat.
- To send administrative information — such as details about our products and services and changes to our terms and policies.
- To request feedback and to contact you about your use of our Services.
- To send you marketing and promotional communications, in accordance with your marketing preferences. You can opt out at any time (see Section 11).
- To protect our Services, including fraud monitoring and prevention.
- To identify usage trends and improve the Services.
- To determine the effectiveness of our marketing and promotional campaigns.
- To save or protect an individual's vital interest, such as to prevent harm.
3. What legal bases do we rely on to process your information?
In short: we only process your personal information when we believe it is necessary and we have a valid legal reason (i.e., legal basis) to do so under applicable law.
If you are located in the EU or UK, this section applies to you. The General Data Protection Regulation (GDPR) and UK GDPR require us to explain the valid legal bases we rely on to process your personal information:
- Consent. We may process your information if you have given us permission to use your personal information for a specific purpose — for example, your microphone audio during a roleplay preview. You can withdraw your consent at any time.
- Performance of a contract. We may process your personal information when we believe it is necessary to fulfill our contractual obligations to you, including providing our Services or at your request prior to entering into a contract with you.
- Legitimate interests. We may process your information when reasonably necessary to achieve our legitimate business interests where those interests do not outweigh your interests and fundamental rights and freedoms — for example, to send information about our products, analyze how our Services are used, support marketing activities, diagnose problems, and prevent fraud.
- Legal obligations. We may process your information where necessary for compliance with our legal obligations, such as cooperating with law enforcement or exercising and defending our legal rights.
- Vital interests. We may process your information where necessary to protect your vital interests or the vital interests of a third party.
If you are located in Canada, this section applies to you. We may process your information if you have given us specific permission (express consent) to use your personal information for a specific purpose, or in situations where your permission can be inferred (implied consent). You can withdraw your consent at any time. In some exceptional cases, we may be legally permitted under applicable law to process your information without your consent — for example, for investigations and fraud detection, for business transactions provided certain conditions are met, where disclosure is required to comply with a subpoena or court order, or where the information is publicly available and specified by regulations.
4. When and with whom do we share your personal information?
In short: we may share information in the specific situations described in this section and/or with the following third parties.
We may share your data with third-party vendors, service providers, contractors, or agents ("third parties") who perform services for us or on our behalf and require access to such information to do that work. The third parties we may share personal information with are as follows:
- Voice AI infrastructure — Vapi (processes microphone audio and powers the real-time conversation during roleplay preview calls)
- AI service providers — OpenAI (evaluates preview-call transcripts to produce feedback)
- Cloud computing and hosting — Vercel, Amazon Web Services (AWS), and Google Cloud Platform
- Communicate and chat with users — SendGrid and Intercom (support chat)
- Scheduling — Calendly (embedded demo scheduling)
- Analytics — Mixpanel
- Invoice and billing — Stripe
- Lead and trial request processing — trial requests submitted on the website are forwarded to EducateMe's API and processed within our own infrastructure
We also may need to share your personal information in the following situations:
- Business transfers. We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.
- Business partners. We may share your information with our business partners to offer you certain products, services, or promotions.
5. Do we use cookies and other tracking technologies?
In short: we may use cookies and other tracking technologies to collect and store your information.
We may use cookies and similar tracking technologies (like web beacons and pixels) to gather information when you interact with our Services. Some online tracking technologies help us maintain the security of our Services, prevent crashes, fix bugs, save your preferences, and assist with basic site functions. We also permit third parties and service providers to use online tracking technologies on our Services for analytics and advertising. On the Trainio website these include Mixpanel (analytics), Intercom (support chat), and Calendly (embedded scheduling).
To the extent these online tracking technologies are deemed to be a "sale"/"sharing" (which includes targeted advertising, as defined under applicable laws) under applicable US state laws, you can opt out by submitting a request as described in Section 13. Specific information about how we use such technologies and how you can refuse certain cookies is set out in our Cookie Policy.
6. Do we offer artificial intelligence-based products?
In short: yes — Trainio is built around AI voice roleplay powered by third-party AI service providers.
As part of our Services, we offer products, features, and tools powered by artificial intelligence, machine learning, or similar technologies (collectively, "AI Products"). The terms in this Privacy Notice govern your use of the AI Products within our Services.
Use of AI technologies. We provide the AI Products through third-party service providers ("AI Service Providers"), including Vapi and OpenAI. Your input, output, and personal information will be shared with and processed by these AI Service Providers to enable your use of our AI Products for the purposes outlined in Section 3. You must not use the AI Products in any way that violates the terms or policies of any AI Service Provider.
Our AI Products are designed for the following functions:
- AI voice roleplay — during a scenario preview your microphone audio is processed in real time by Vapi to simulate a conversation partner; preview calls are limited to approximately 3 minutes
- AI transcription — a transcript of each roleplay call is generated
- AI evaluation and feedback — transcripts are evaluated by OpenAI to produce a feedback report on your performance
How we process your data using AI. All personal information processed using our AI Products is handled in line with this Privacy Notice and our agreements with third parties, ensuring your personal information is safeguarded throughout the process.
7. Is your information transferred internationally?
In short: we may transfer, store, and process your information in countries other than your own.
Our servers are located in the United States. If you are accessing our Services from outside the United States, please be aware that your information may be transferred to, stored by, and processed by us in our facilities and in the facilities of the third parties with whom we may share your personal information (see Section 4), in the United States and other countries.
If you are a resident in the European Economic Area (EEA), United Kingdom (UK), or Switzerland, these countries may not necessarily have data protection laws as comprehensive as those in your country. However, we will take all necessary measures to protect your personal information in accordance with this Privacy Notice and applicable law.
8. How long do we keep your information?
In short: we keep your information for as long as necessary to fulfill the purposes outlined in this Privacy Notice unless otherwise required by law.
We will only keep your personal information for as long as it is necessary for the purposes set out in this Privacy Notice, unless a longer retention period is required or permitted by law (such as tax, accounting, or other legal requirements). No purpose in this notice will require us keeping your personal information for longer than the period of time in which users have an account with us.
When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize such information, or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.
9. How do we keep your information safe?
In short: we aim to protect your personal information through a system of organizational and technical security measures.
We have implemented appropriate and reasonable technical and organizational security measures designed to protect the security of any personal information we process. However, despite our safeguards, no electronic transmission over the Internet or information storage technology can be guaranteed to be 100% secure, so we cannot promise or guarantee that hackers, cybercriminals, or other unauthorized third parties will not be able to defeat our security and improperly collect, access, steal, or modify your information. Transmission of personal information to and from our Services is at your own risk. You should only access the Services within a secure environment. See also our Security Overview.
10. What are your privacy rights?
In short: depending on your state of residence in the US or in some regions, such as the EEA, UK, Switzerland, and Canada, you have rights that allow you greater access to and control over your personal information.
In some regions (like the EEA, UK, Switzerland, and Canada), you have certain rights under applicable data protection laws. These may include the right (i) to request access and obtain a copy of your personal information, (ii) to request rectification or erasure, (iii) to restrict the processing of your personal information, (iv) if applicable, to data portability, and (v) not to be subject to automated decision-making. In certain circumstances, you may also have the right to object to the processing of your personal information. You can make such a request by contacting us using the details in Section 15.
If you are located in the EEA or UK and you believe we are unlawfully processing your personal information, you also have the right to complain to your Member State data protection authority or the UK data protection authority. If you are located in Switzerland, you may contact the Federal Data Protection and Information Commissioner.
Withdrawing your consent: if we are relying on your consent to process your personal information, you have the right to withdraw your consent at any time by contacting us using the details in Section 15. This will not affect the lawfulness of the processing before its withdrawal.
Opting out of marketing and promotional communications: you can unsubscribe at any time by clicking the unsubscribe link in the emails we send or by contacting us. You will then be removed from the marketing lists. However, we may still communicate with you for non-marketing purposes, such as service-related messages.
Cookies and similar technologies: most web browsers are set to accept cookies by default. If you prefer, you can usually set your browser to remove or reject cookies, although this could affect certain features of our Services. For further information, see our Cookie Policy.
If you have questions or comments about your privacy rights, you may email us at admin@educate-me.co.
11. Controls for do-not-track features
Most web browsers and some mobile operating systems and mobile applications include a Do-Not-Track ("DNT") feature or setting you can activate to signal your privacy preference not to have data about your online browsing activities monitored and collected. At this stage, no uniform technology standard for recognizing and implementing DNT signals has been finalized. As such, we do not currently respond to DNT browser signals or any other mechanism that automatically communicates your choice not to be tracked online. If a standard for online tracking is adopted that we must follow in the future, we will inform you about that practice in a revised version of this Privacy Notice. California law requires us to let you know how we respond to web browser DNT signals; because there currently is no industry or legal standard for recognizing or honoring DNT signals, we do not respond to them at this time.
12. Do United States residents have specific privacy rights?
In short: if you are a resident of California, Colorado, Connecticut, Delaware, Florida, Indiana, Iowa, Kentucky, Minnesota, Montana, Nebraska, New Hampshire, New Jersey, Oregon, Tennessee, Texas, Utah, or Virginia, you may have the right to request access to and receive details about the personal information we maintain about you and how we have processed it, correct inaccuracies, get a copy of, or delete your personal information. These rights may be limited in some circumstances by applicable law.
Categories of personal information we collect
We have collected the following categories of personal information in the past twelve (12) months:
- A. Identifiers (contact details such as name, postal address, phone number, IP address, email address, account name) — collected
- B. Personal information as defined in the California Customer Records statute (name, contact information, education, employment, financial information) — collected
- C. Protected classification characteristics under state or federal law (gender, age, date of birth, and other demographic data) — collected
- D. Commercial information (transaction information, purchase history, payment information) — collected
- E. Biometric information (fingerprints and voiceprints) — not collected
- F. Internet or other similar network activity (browsing history, interest data) — not collected
- G. Geolocation data (device location) — collected
- H. Audio, electronic, sensory, or similar information (audio and call recordings created in connection with our business activities, including voice roleplay preview calls and their transcripts) — collected
- I. Professional or employment-related information — not collected
- J. Education information — not collected
- K. Inferences drawn from collected personal information — not collected
- L. Sensitive personal information — not collected
We will use and retain the collected personal information as needed to provide the Services, and for categories A, B, C, D, G, and H, for as long as the user has an account with us. We may also collect other personal information outside of these categories where you interact with us in person, online, or by phone or mail in the context of receiving help through our customer support channels, participation in customer surveys or contests, and facilitation in the delivery of our Services and to respond to your inquiries.
How we use and share personal information
We may disclose your personal information to our service providers pursuant to a written contract between us and each service provider (see Section 4). We may use your personal information for our own business purposes, such as undertaking internal research for technological development and demonstration; this is not considered "selling" of your personal information. We have not sold or shared any personal information to third parties for a business or commercial purpose in the preceding twelve (12) months.
Your rights
You have rights under certain US state data protection laws. These rights are not absolute and in certain cases we may decline your request as permitted by law. They include:
- The right to know whether or not we are processing your personal data
- The right to access your personal data
- The right to correct inaccuracies in your personal data
- The right to request the deletion of your personal data
- The right to obtain a copy of the personal data you previously shared with us
- The right to non-discrimination for exercising your rights
- The right to opt out of the processing of your personal data if it is used for targeted advertising, the sale of personal data, or profiling in furtherance of decisions that produce legal or similarly significant effects
Depending on the state where you live, you may also have the right to access the categories of personal data being processed, obtain a list of the categories or specific third parties to which we have disclosed personal data, review and correct how personal data has been profiled, limit use and disclosure of sensitive personal data, and opt out of the collection of personal data through the operation of a voice or facial recognition feature, in each case as permitted by applicable state law.
How to exercise your rights
To exercise these rights, you can contact us by emailing admin@educate-me.co or by using the contact details at the bottom of this document. Under certain US state data protection laws, you can designate an authorized agent to make a request on your behalf; we may deny a request from an authorized agent that does not submit proof that they have been validly authorized to act on your behalf.
Request verification. Upon receiving your request, we will need to verify your identity to determine you are the same person about whom we have the information in our system. We will only use personal information provided in your request to verify your identity or authority to make the request. If we cannot verify your identity from the information already maintained by us, we may request additional information for verification and security or fraud-prevention purposes.
Appeals. Under certain US state data protection laws, if we decline to take action regarding your request, you may appeal our decision by emailing admin@educate-me.co. We will inform you in writing of any action taken or not taken in response to the appeal. If your appeal is denied, you may submit a complaint to your state attorney general.
California "Shine The Light" law. California Civil Code Section 1798.83 permits our users who are California residents to request and obtain from us, once a year and free of charge, information about categories of personal information (if any) we disclosed to third parties for direct marketing purposes and the names and addresses of all third parties with which we shared personal information in the immediately preceding calendar year. If you are a California resident and would like to make such a request, please submit your request in writing to us using the contact details in Section 15.
13. Do other regions have specific privacy rights?
In short: you may have additional rights based on the country you reside in.
Australia and New Zealand. We collect and process your personal information under the obligations and conditions set by Australia's Privacy Act 1988 and New Zealand's Privacy Act 2020. This Privacy Notice satisfies the notice requirements defined in both Privacy Acts — in particular, what personal information we collect from you, from which sources, for which purposes, and other recipients of your personal information. If you do not wish to provide the personal information necessary to fulfill its applicable purpose, it may affect our ability to provide our services — in particular, to offer you the products or services that you want, respond to or help with your requests, and confirm your identity. At any time you have the right to request access to or correction of your personal information using the contact details in Section 15. If you believe we are unlawfully processing your personal information, you have the right to submit a complaint to the Office of the Australian Information Commissioner or the Office of the New Zealand Privacy Commissioner.
14. Do we make updates to this notice?
In short: yes, we will update this notice as necessary to stay compliant with relevant laws.
We may update this Privacy Notice from time to time. The updated version will be indicated by an updated "Last updated" date at the top of this Privacy Notice. If we make material changes, we may notify you either by prominently posting a notice of such changes or by directly sending you a notification. We encourage you to review this Privacy Notice frequently to be informed of how we are protecting your information.
15. How can you contact us about this notice?
If you have questions or comments about this notice, you may email us at admin@educate-me.co or contact us by post at:
EducateMe Inc.
2918 Avenue I, #1182
Brooklyn, NY 11210
United States
16. How can you review, update, or delete the data we collect from you?
Based on the applicable laws of your country or state of residence in the US, you may have the right to request access to the personal information we collect from you, details about how we have processed it, correct inaccuracies, or delete your personal information. You may also have the right to withdraw your consent to our processing of your personal information. These rights may be limited in some circumstances by applicable law. To request to review, update, or delete your personal information, please email admin@educate-me.co.